The DNA Difference

We try to different at DNA Realty Group. It is our non-traditional approach to marketing and our commitment to cultivate a professional, highly focused group of realtors that gives us the competitive advantage that our clients are looking for. It’s our “go-get-them” mentality, versus the “wait for them to come to us” that separates us from other realtors. This is why we feel you should consider us as your exclusive real estate marketing team.

In today’s world most people are bombarded with hundreds of marketing messages, all vying for your attention. Marketing and advertising outlets are contently evolving; whether they be on the internet, social media, and in every day life. The way your house is marketed will have a deep impact on its final sale price, so you should discuss your marketing plan in detail with your real estate agent. Simply sticking a “For Sale” sign in the front lawn and then running an ad in the Sunday paper for your open house, is not enough.

Our goal when selling your home is to gain as much exposure as possible. Increased exposure in the housing market will put your home in front of the greatest number of potential buyers. The larger your pool of buyers, the higher the likelihood you will field multiple offers. And, any time you receive multiple offers, you’re fostering an atmosphere where prospective buyers will offer their highest and best price in order to compete with other offers.